What shoes should I wear in Korea? The latest trend guide for 2024
As Korean culture continues to be popular, more and more travelers are paying attention to Korean fashion trends. This article will combine hot topics on the Internet in the past 10 days to analyze the most popular shoe choices on Korean streets in 2024 and provide practical outfit suggestions.
1. TOP5 Korean popular shoes in 2024

| Ranking | Shoe type | heat index | Represent the brand |
|---|---|---|---|
| 1 | Thick-soled loafers | 98.5 | Maison Margiela, Sam Edelman |
| 2 | retro running shoes | 95.2 | New Balance, Asics |
| 3 | Square Head Mary Jane | 89.7 | Miu Miu, Gucci |
| 4 | chelsea boots | 85.3 | Dr.Martens、Zara |
| 5 | canvas sneakers | 82.1 | Converse, Vans |
2. Seasonal outfit recommendations
According to the latest data from the Korea Meteorological Administration, the average daily temperature in the current season (late May) is 18-25°C. It is recommended to choose shoes with good breathability:
| occasion | Recommended shoe type | Key points for matching |
|---|---|---|
| city tour | air cushion sneakers | Paired with loose jeans + short sweater |
| Internet celebrity check-in | Thick-soled loafers | With mid-calf socks + preppy dress |
| Eat at the night market | Velcro sandals | It is recommended to choose anti-slip style |
| business occasion | pointed toe mules | Nude color is the most elegant |
3. Recommended Korean local brands
Korean local shoe brands that have been hotly discussed on Xiaohongshu/Instagram in the past 10 days:
| Brand | Average price (KRW) | Star item | Purchase channels |
|---|---|---|---|
| SAPPUN | 59,000-120,000 | square toe ballet flats | Myeongdong flagship store |
| Yuul Yie | 250,000-400,000 | Shaped heel short boots | modern department store |
| LOW CLASSIC | 180,000-300,000 | strappy sandals | Official website pre-sale |
4. Practical purchasing suggestions
1.Comfort first: South Korea has many slopes and areas such as Hongdae/Itaewon require walking. It is recommended to choose non-slip rubber soles.
2.size attention: Korean shoe sizes are on the small side, so it is recommended to buy half a size larger than usual (especially when shopping online)
3.Tax-free guide: Tax refunds can be made on-site when a single purchase exceeds 30,000 won, so keep your shopping receipts.
4.Cleaning preparation: Most Korean restaurants require you to take off your shoes when seated. It is recommended to bring deodorizing spray with you.
5. Lightning protection guide
According to the latest complaint data from the Korea Consumer Agency:
| Question type | Proportion | solution |
|---|---|---|
| Online shopping color difference | 32% | Choose a platform that supports AR try-on |
| Grinding feet problem | 28% | Wear thick socks to break in first after purchasing |
| Purchasing fake goods | 19% | Look for the anti-counterfeiting code on the brand’s official website |
Special reminder: South Korea Customs has recently strengthened inspections of imitation goods. It is recommended to keep the original purchase certificate when purchasing designer models.
Conclusion
The latest video of Korean fashion blogger @jellabee emphasizes: "In the streets of Seoul in 2024, mix and match style will still be the mainstream." A pair of shoes that are both comfortable and fashionable can make your trip to South Korea more perfect. It is recommended to prepare 2-3 pairs of shoes of different styles according to your itinerary before departure to easily cope with various occasions.
(The statistical period of this article’s data: May 15-25, 2024, covering hot search keywords on Weibo, Xiaohongshu, Naver and other platforms)
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