What brand of facial soap is good? Reviews and recommendations of the most popular facial soaps on the Internet in the past 10 days
Facial soaps are back in the spotlight as consumer demand for natural skin care products increases. This article will combine the search data and user feedback from the entire Internet in the past 10 days to analyze the most popular facial soap brands for you, and provide structured data comparison to help you make a wise choice.
1. Top 5 popular facial soap brands in 2023

| Ranking | brand | Main ingredients | Applicable skin type | Search volume in the past 10 days |
|---|---|---|---|---|
| 1 | DHC | Olive essence | dry/mixed | 1,250,000 |
| 2 | Sulwhasoo | Korean herbal medicine | All skin types | 980,000 |
| 3 | LUSH | natural essential oils | sensitivity | 850,000 |
| 4 | Shiseido | hyaluronic acid | oily/mixed | 720,000 |
| 5 | L'Occitane | shea butter | dryness/sensitivity | 680,000 |
2. Best Facial Soap Selection for Different Skin Types
| Skin type | Recommended brands | Core advantages | reference price |
|---|---|---|---|
| oily skin | Shiseido facial cleansing specialist | Deep cleansing without tightness | ¥45-60 |
| dry skin | DHC Olive Nourishing Soap | Moisturizing | ¥120-150 |
| combination skin | Sulwhasoo Palace Honey Soap | Balance water and oil | ¥180-220 |
| sensitive skin | LUSH honey soap | Gentle and non-irritating | ¥90-120 |
| Acne skin | Mentholatum anti-acne soap | Oil control and antibacterial | ¥35-50 |
3. The five purchasing factors that consumers are most concerned about
According to the analysis of social platform discussion data in the past 10 days, the five factors that consumers pay most attention to when choosing facial soap are:
| Factors of concern | Attention ratio | Represent the brand |
|---|---|---|
| Cleaning power | 32% | Shiseido, Mentholatum |
| moisturizing | 28% | DHC, L'Occitane |
| Natural ingredients | 22% | LUSH, Sulwhasoo |
| price | 12% | Dove, Nivea |
| fragrance | 6% | Jo Malone, Diptyque |
4. Expert advice: How to use facial soap correctly
1.Lather first before use: Use a foaming net or hands to fully knead into fine foam before applying to face. Avoid direct friction with skin.
2.Control water temperature: It is most suitable to use warm water at 32-34℃. Overheating will destroy the skin barrier, and overcooling will affect the cleaning effect.
3.Massage time: It is recommended to massage for 15-20 seconds. You can lightly massage the T area and gently massage the cheeks.
4.Save method: After use, place it in a ventilated soap box to avoid water accumulation and softening of the soap body.
5. Emerging facial soap trends in 2023
1.Environmentally friendly packaging: LUSH and other brands launch packaging-free naked soap to reduce plastic use.
2.All in one: For example, Sulwhasoo Palace Honey Soap has both makeup remover and facial cleansing functions.
3.Customized formula: Some brands provide customized facial soap services based on skin type test results.
4.Probiotics added: Facial cleansing soaps containing probiotic ingredients are beginning to attract attention, helping to maintain the microecological balance of the skin.
Conclusion:
Choosing a facial soap should not only look at the brand’s popularity, but also combine your own skin characteristics and actual needs. Through the structured data analysis in this article, I hope you can find the facial soap product that suits you best. Remember, a good cleansing product should cleanse thoroughly without damaging the skin barrier, laying a solid foundation for subsequent skin care steps.
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